November is the projected kickoff launch of "The Year of the Safe Lawn" aimed at alerting the American public to the potential environmental harmn caused by tradtional lawn care products. The campaign is being spearheaded by HGTV host Paul Tukey and is planning to address the issues of pesticides, water and fossil fuel use on turfgrass.
The effort is being undertaken by a coalitiion of for-profit businesses and non-profit organizations, which have begun raining money for a big promotional campaign during 2007. Although I couldn't find it on the web site (www.SafeLawns.org), a "Safe Lawns" Conference is reportedly being planned for March 2007. And you know what the group will be looking for — lots and lots of press. — Ron Hall
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